JIVAANA – give life to your ethnic look


Hey Guys!

Spring is just around the corner & its time to revamp your wardrobe with bright new colors & latest designer pieces. So start your summer shopping & its time to go ethnic because ethnic is in vogue. I love wearing ethnic in summer because all those traditional colors cheer up my mood & bring the summer spirit to life. Ethnic for me was mostly about boring fabrics, earthy dull colors, simple prints & easy fit but now with Jivaana the definition of ethnic has undergone a major change & it has also become all about new stylish designs, beautiful prints, breathable fabrics & vibrant colors.

For those of you, wondering what’s Jivaana, here’s a brief intro about this cool website which highlights our local fashion. It’s a one stop online shop for women where you can find everything ranging from ethnic jewelry to footwear to designer couture wear. The best thing about Jivaana is that it gives you the convenience of shopping from any place at any time because considering the hectic lifestyle of women nowadays, who honestly has the time to go out physically & shop. The reason why I personally love shopping from Jivaana is because it offers fashionable, affordable & very well curated selection of ethnic & festive wear options. The variety of products it offers is simply insane & if you don’t believe me, check out for yourself on www.jivaana.com. I have also selected some of my favorites from each of the product categories especially for you guys & they are as below –

  • Footwear – Punjabi Jutti, flats, kolhapuri chappal, wedges, sandals …you name it & they have it. From comfortable kolhapuris for casual wear to statement juttis for festive wear, there is something for everyone. Honestly, their footwear is drool worthy & my favourites picks from their collection are –


  • Jewelry – If you are a women of taste, trust me you are in for a treat because Jivaana’s ethnic jewelry collection is so classy plus the wide variety of jewelry this website offers is mind-blowing. Traditional pieces such as Maang tikka, Chandbali are absolutely pretty & at the same time the modern exquisite jewelry such as cocktail wear designer earrings are bold & chic. Here are some of my favorite pieces –
  • Bags – Here comes every girls favorite category & no matter how many bags a girl owns,
    she can never have enough of them. Jivaana offers the best collection of clutch bag & potli. Trust me you will flip over their designs & it was the most difficult category to choose my favourite ones from because I am simply in awe of their bags. Metallic cluthes with zardosi work or gota work & delicate potli bags are a must have to complete your ethnic, festive or cocktail look.

  • Clothing – Jivaana is a multi designer online store where the work of handpicked upcoming & established designers is brought together. I’m am amazed by the talent of these designers & would like to name a few of my personal favorites Priya Chabbria, Roopa Vohra, Kavita Bhartia, Divya Kanakia, Priti Sahni, Rossoyuki, Lovetobag by Aayushi. Jivaana brings the latest trends at your foot step without pinching your pockets. Trouser, dupatta, tops, shawl, Anarkali, gown, saree, lehengas, cocktail dresses, palazzo & the list goes on…. There is something for every occasion.


  • Bridal Collection – For all the brides to be, you no more have to go crazy running from one designer to another looking for your dream outfit, because Jivaana is a one stop shop which brings all your favorite designers under one roof. From jewelry to footwear to bags, its got you covered.

So all you ladies out there, don’t wait any longer & go grab your favorites from this cool online store to satiate your ethnic & festive wear needs right now.



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